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Damn it, Beyoncé: Now all the pundits will say marketing is unnecessary
December 19, 2013 by Francis Moran
It didn’t take long after music megastar Beyoncé dropped her latest release onto Apple iTunes with no advance warning or usual hype-fest for the armchair pundits and marketing deniers to trumpet that marketing was now dead […]
Read more...Five keys to your presentation success in 2014
December 18, 2013 by Anil Dilawri
The good news – 2013 was a good year for most businesses. The bad news – most business presentations delivered in 2013 still sucked. Whether it’s an investor pitch, an elevator pitch, a customer update, or an important sales presentation, here are five ideas to help make your presentations remarkable in 2014 […]
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Becoming a more successful you in 2014
December 17, 2013 by Leo Valiquette
It’s that time of year again, when pundits and armchair quarterbacks of every stripe offer up their insights on the year past and their predictions for the year to come. This isn’t one of those posts […]
Read more...Best of: I’m sick and tired of hearing that Canadians don’t take risks
December 16, 2013 by Francis Moran
This is the next entry in our “Best of” series, in which we venture deep into the vault to replay blog opinion and insight that has withstood the test of time. Today’s post hails from December 2011. We welcome your feedback […]
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Great articles roundup: Social media, Gen Y, communications and entrepreneurship
December 13, 2013 by Daylin Mantyka
It’s officially the end of the working week, which means that it’s time for the Friday roundup where we’ve compiled a short list of the top articles we read and loved […]
Read more...Communications by warehouse in the Internet age
December 12, 2013 by Francis Moran
When I moved to Ottawa in the late 1980s to head up the national capital office of what was then Canada’s largest public relations firm, the Internet was not yet even a gleam in Al Gore’s eye […]
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Would you kill the Fat Man?
December 11, 2013 by Bob Bailly
Over a number of my previous posts, I’ve written a lot about the concepts of Neuromarketing – a predictive model that uses findings from the sciences concerning the brain (neuroscience and psychology) to improve sales and communication skills […]
Read more...Lessons in customer service from Kijiji and Co.
December 10, 2013 by Leo Valiquette
Fish tanks, fishing boats and Fisher Price toys for the baby’s crib. Even jobs as sushi chefs. There’s no shortage to what you can find on Kijiji, Used Ottawa, Craigslist and the like […]
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The Future of A&R – Walabe : [...] http://francis-moran.com/marketing-strategy/top-10-questions-every-strategic-communicator-should-ask... [...]
Traditional Marketing is Dead – Long Live Bikini Waxer Marketing | Scalexl : [...] pointed out by Alexandra Reid on the Francis Moran website content marketing is becoming more and more like journalism. So, it is not just about the content, [...]
It’s Summertime…and the Networking is Easy? | THE MERRAINE BRAIN : [...] In fact, summer is perhaps one of the times least used to network, yet at the same time has shown to be the most productive time to network. People tend to be in a brighter mood compared to during the gloomy winters-especially where I am from in England! Networking needs to be fun and not approached as another chore, like mowing the lawn. (http://francis-moran.com/marketing-strategy/social-media-strategy-why-meeting-in-the-real-world-matt...) [...]