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February roundup: What does it take to get technology to market?

By Leo Valiquette

It may have been a short month, by we still pulled together in February a rich lineup of content for marketers, entrepreneurs and investors alike. Hot topics included how not to do customer service, what’s to love and hate about technology marketing, the root causes of the so-called Series A crunch and the risks of “mentor whiplash.”

In case you missed any of it, here is a handy recap of our posts, as ranked by the enthusiasm of our readers:

Feb. 5: Is the ‘last mile’ of sales automation keeping your reps from closing more business?, by Jeff Campbell

Feb. 7: The trouble with mentors is…, by Francis Moran

Feb. 21: 6 little things that tell your customers you don’t care, by Linda Moran and Francis Moran

Feb. 25: Ego capital and the ‘Series A Crunch’, by Ronald Weissman

Feb. 13: Getting to the point in drafting a patent application, by David French

Feb. 20: The traditional corporate presentation is dead!, by Anil Dilawri

Feb. 27: You just never know where a story is going to stick, by Leo Valiquette

Feb. 6: Does your business suffer from multiple personalities?, by Leo Valiquette

Feb. 11: Do you have the key ingredients for an effective board?, by Denzil Doyle

Feb. 26: App development today demands a three-in-one approach, by Peter Hanschke

Feb. 14: Why I heart tech marketing, by Francis Moran

Feb. 28: Why I hate tech marketing, by Francis Moran

Feb. 19: Do your PR people suffer from telephobia?, by Leo Valiquette

Image: February2013CalendarPrintable.com

Ego capital and the ‘Series A Crunch’

The problem isn’t too little smart money, it’s too many dumb deals

By Ronald Weissman

The meme of the month is “The Series A Crunch.” According to Crunch Theory, many worthy seed-funded startups lack follow-on capital because VCs now have smaller funds or have moved later stage. CB Insights estimates $1 billion in seed financing will be “incinerated” and at least 1,000 companies will be orphaned. Other data suggest that the number of orphans could be much larger.

Those who say the problem lies with VCs (CB Insights isn’t one of them) must argue that the number of Series A deals has fallen sharply. This is not true and the problem lies elsewhere. Whatever the cause, there is, certainly, a capital crunch for seed-funded startups and it is likely to get worse, as the backlog of seed-stage companies needing Series A funding continues to grow.

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Commercializing research in Scotland

By Maurice Smith

It has been nearly 20 years since Scottish Enterprise, then a fairly new economic agency, launched an inquiry into Scotland’s comparatively low business birth rate.

In 1993 the talk was all about improving access to finance, encouraging university spin-outs and challenging a culture that was seen to be risk averse and over dependent on jobs from big employers, public and private.

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Great articles roundup: Internet governance, crappy startups, great products, iteration, market demand, women VCs and CMOs

By Alexandra Reid

As a regular feature, we provide our readers with a roundup of some of the best articles we have read in the past week. On the podium this week are The Globe and Mail, Read Write, Mark Evans, The Wall Street Journal, VentureBeat, Harvard Business Review, and Forbes.

Governing the web (and everything else)

The governance of the Internet ain’t broken, so don’t fix it, says Don Tapscott.

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November roundup: What does it take to bring technology to market?

By Alexandra Reid

This month saw a lot of action in the Canadian startup scene and we covered much of it here on our blog. Most notably, Startup Canada launched its much anticipated Startup Blueprints, an ambitious web platform that summarizes what the organisation heard this past summer, and sets out what needs to be done to turn those ideas and reflections into concrete action.

But that shouldn’t eclipse the wonderful work of Maple Leaf Angels and CanWit, two organisations that have fostered a partnership to create new investment opportunities for women-led startups in Canada. The National Angel Capital Organization also held its annual conference in Halifax, where important debates took place about the value of crowdfunding and how investment in this country could be improved.

Of course, those stories don’t even scratch the surface of our coverage this month. In case you missed any, here’s a handy roundup of our posts, ranked by the enthusiasm of our readers.

November 19: Lessons for entrepreneurs who wish to globalize their startups upon inception: Part 2 by Tony Bailetti

November 28: If Jack and Jill had worked together to engineer a well water system … by Leo Valiquette

November 20: Celebrating 25 years of community support by Alexandra Reid

November 29: A clarion call to make Canada an entrepreneurial economy by Francis Moran

November 6: CMI-MarketingProfs report reveals B2B content marketing confusion by Alexandra Reid

November 12: The CMO is dead by Dominique Turpin

November 27: Product management: Give the user the best possible mobile experience by Peter Hanschke

November 13: Hey, kid, I hear you want to be an entrepreneur by Leo Valiquette

November 26: Supporting investment in women-led startups by Alexandra Reid

November 7: Give capitalists the ball, let them run by Leo Valiquette

November 14: Lessons for entrepreneurs who wish to globalize their startups upon inception by Tony Bailetti

November 5: The neuroscience behind elections by Bob Bailly

November 8: Hootsuite CEO Ryan Holmes inspires hometown crowd: Video by Fiona Campbell

November 14: The subsistence diet of government — and some VC — funding by Francis Moran

November 21: Walking the digital tightrope: The perils of co-branded employees by Megan Totka

November 22:  Startup Canada to call for urgent action to support Canadian entrepreneurs by Francis Moran

November 1: Even angels are going enterprise by Francis Moran

November 16: How to create brighter lives with content marketing by Alexandra Reid

Image: Oana Befort

Recent Comments

  • Final Fling in the news and media : [...] 10: Canadian marketing experts blog on Fling taking on the ultimate marketing [...]

  • The best of the web | How to Be Creative (and Why it’s Necessary) : [...] Moran recently likened the current state of content marketing to the early state of radio. Anyone with access to the tools could claim expertise in radio, but as it evolved, it was apparent [...]

  • Francis Moran : Glad you liked the piece, Paul. I don't think you've ever been a client, so you are not directly referenced in any of my examples. But these shortcomings are common afflictions among marketing companies, so the shoe probably fits. :) As for your question about the Ottawa tech community being more marketing savvy? Yes, I believe it is.

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