October roundup: What does it take to get technology to market?

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By Daylin MantykaCalendar-October-2013-Excel

Last month’s contents were newsworthy and informative. Leading the pack was Maurice Smith’s post on the ultimate marketing challenge followed by Leo Valiquette’s piece on phone etiquette. As always, we had some great contributions from our guest bloggers on presentation skills, measuring Facebook contest ROI, the neurobiology of marketing, and filing patent applications, among others.

In case you missed any of it, here is a handy recap of our posts, as ranked by the enthusiasm of our readers:

October 9: The ultimate marketing challenge: Final Fling helps plan your own death, by Maurice Smith

October 29: Don’t let your phone skills atrophy, by Leo Valiquette

October 23: When a good presentation isn’t good enough, by Anil Dilawri

October 31: Waterloo’s Velocity accelerator is 5, and growing fast, by Francis Moran

October 30: How to measure Facebook contest ROI, by Nick Steeves

October 21: Canada’s focus needs to be on tech products, not research, by Denzil Doyle

October 8: Do not try to convince me that bread is the new broccoli, by Leo Valiquette

October 2: Brain fame: Will technology redefine how our brains are wired?, by Bob Bailey

October 3: The only thing worse than not investing in marketing, by Francis Moran

October 24: TiE holds first-ever Canadian conference, in Ottawa, by Francis Moran

October 10: Bringing the spies in from the cold: PR lessons for spooks, by  Francis Moran

October 17: Are surveys the last great Potemkin village of media relations?, by Francis Moran

October 28: How long, really, do you have to file a patent application?, by David French

October 7: Is your app ready for social media marketing?, by Peter Hanschke

October 22: Kobo has proven big brands can seldom afford to beg forgiveness, by Leo Valiquette

October 16: Unshackle your local marcom efforts from head-office control, by Leo Valiquette

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