Great articles roundup: Angel investing, series A cliff, startup financing, agile development

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By Daylin Mantyka

As a regular feature, we provide our readers with a roundup of some of the best articles we have read in the past week. On the podium this week are: Techvibes, Fast Company, StartupNorth, Velocity and Convince & Convert.

Lessons learned the hard way: Canadian angel investor reveals his million-dollar mistakes

Joseph Czikk summarizes the eight biggest mistakes Canadian angel Greg Isenberg made as an entrepreneur and what he would have done differently. Number one item on the list: “Good copywriting is underrated.” Isenberg spoke Tuesday at the first GROWtalks event in Montreal.

How to ‘series A cliff’-proof’ your startup

The first round of funding may come quick and easy. The next round? That’s a different story. Here’s how Danny Boice prepared for the inevitable with his startup, Speek. Boice stresses the importance of building a product that people actually want and will pay for.

Atlantic Canadian founders deserve better than FAN (First Angel Network)

David Crow of StartupNorth published an opinion piece on the structure and funding model for First Angel Network in Atlantic Canada. He hits home on a few points, one of which encourages founders to NOT pay to pitch. He also states that it’s time to cut ties with the old model and to start giving the founders of Atlantic Canada a deal worth taking.

The topic created quite a buzz and a number of follow-up articles:

Great content marketing is a filter, not just a magnet

Doug Kessler writes on the topic of content marketing and argues that, “The best content marketing actively filters out the people who you really don’t want to talk to.”  There are three types of customers, two of which will push your business to a higher level of success. Read on to find out more.

Is your brand socially agile?

Andy White, senior manager of social media marketing at M80 and creative genius behind Audi’s social media strategy, joins the Social Pros Podcast to discuss the brand trust in a social media team, the thought process behind the successful #WantAnR8 campaign, and how Audi’s social agility lets him get things done.

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