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Great articles roundup: Lean methodologies, story-centred design, real-time marketing, value proposition, pitching editors

By Daylin Mantyka

link2 300x240 Great articles roundup: Brand differentiation, intrapreneurs, startup pitch, startupsAs a regular feature, we provide our readers with a roundup of some of the best articles we have read in the past week. On the podium this week are Ash Maurya: Practice Trumps Theory, GigaOm, Fast Company, Marketing Sherpa Blog and Social Media Explorer.

Your business model is a system and why you should care

Ash Maurya talks about the roots of lean development and why understanding where the concept came from is important for successfully finding that sweet spot in product-market fit.

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