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Meet NanoScale

This is the first article in a continuing monthly series that will chronicle the growth path of NanoScale Corporation, a growing nanotechnology company based in Manhattan, KS that is commercializing various advanced materials and compounds for improving indoor air quality, removing pollutants, and containing and neutralizing hazardous chemicals.

By Francis Moran and Leo Valiquette

When trying to sell a new and innovative product, and a premium one at that, into a somewhat conservative market, there is often no greater competition than the status quo.

The team at NanoScale Corporation knows this all too well. After years developing its intellectual property into a range of products for the defence, police and hazmat markets, NanoScale has focused its efforts around expanding in the civilian disaster restoration market. Here, restoration professionals work to repair, remediate and decontaminate commercial and residential properties damaged by fire, storms, water, sewer backups and mould. In North America alone, this market is worth hundreds of billions of dollars. It is a steady market sheltered from general economic volatility given that disasters and accidents happen all the time and the cost of restoration is typically covered by an insurer.

While NanoScale has made inroads into this market in recent years, it remains challenged to overcome the status quo and the reluctance of its potential customers to embrace new products and technologies quite unlike what they are accustomed to.

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